Get the VIP treatment you deserve! Book a free styling or bra fitting session at any PENN. store, and one of our dedicated style experts will meet with you for an exclusive one-on-one experience. Your perfect fit and looks for any occasion are just a booking away.

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Private Bra Fit

One of our in-house fit experts is waiting to give you a personalized one-on-one session to measure for your true size, offer guidance and help you find perfectly-fitting bra(s).

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Style Session

Our experts are here to listen to your needs and help you find perfectly-fitting pieces that suit your tastes and preferences. No pressure, no need to buy. Just an experienced shopping partner you can trust.

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How it works


Tell us about your needs and expectations
by filling our short questionnaire.


Meet with an in-house style and fit expert and enjoy your personalized session.


Leave with tailored tips and a curated product selection (if you wish).

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Get Inspired


What is VIPenn.?

VIPenn is a free styling and bra fitting service. Book a session at any PENN. store and one of our dedicated style and fit experts will meet with you for an exclusive one-on-one experience.

How do I make an appointment?

You can make an appointment with our booking system at or by calling and/or visiting a store to book with a sales associate. As you book your appointment, you will be asked to fill out a short questionnaire to tell us more about your style and tastes.

How long does an appointment last?

Depending on the service you select, your appointment will last up to 60 minutes.

How much do I have to spend?

The service is completely free! You will only pay for the items you wish to buy, but no purchase is required.

Where is the service available?

Our free styling and fitting services are available at all PENN. locations. Find the store closest to you.

When do you offer appointments?

Appointments may be booked every day of the week during store hours.

How far in advance do I need to make my appointment?

Appointments must be booked at least 48 hours in advance.

What can I expect when I get to the store for my appointment?

Preselected items that we think you will love (based on your questionnaire answers). Your profile will be created at the same time as your appointment, online or with a sales associate in-store, so our experts can know what you are looking for and recommend items according to your style and tastes.